Lethbridge and the greater Alberta area is home to some of the most picture perfect landscapes in Canada and it’s about to be shown off in a big way. TELUS is launching a new program called #LoveFromTheWest which will take place from April 11 to May 12. It is asking Albertans to showcase scenic areas they call home for a chance at winning cash prizes. Video Journalist Micah Quinn talked with TELUS representatives about this fun new initiative.
Outdoor lovers in Western Canada are being encouraged to share a photo, video or written note of their favorite scenic spot on their Facebook or Instagram profile and hashtag #LoveFromTheWest and use the @telus tag.
Once the contest wraps up, two winners, one from B.C. and one from Alberta, will win $2,500 to give to a local charity of their choice, along with an additional $2,500 to put toward a trip to explore any of the beautiful scenery within the two provinces. Winners will also get a new Samsung smart TV.
According to staff from TELUS, since 2000, the company, along with its team members and retirees have generated more than $1.27 million in cash contributions and volunteered more than 75,000 hours in support of charities and community organizations in Lethbridge.